At Homa, we're thrilled to announce that Valentine has joined Aquarium Land as a playable character, one of our most popular games. This is a game-changer for us, as character awareness plays a critical role in Intellectual Properties’ (IPs) success.

As the mobile gaming market has grown, so has the importance of IPs in this industry. Using established IPs like Valentine can help mobile game developers attract and retain players and increase their games' visibility and success. Let us remind the main reasons why IPs matter in mobile games:

• Established fan base: Popular IPs have fans who are likely to try out a game based on an IP they already know and love. This can help a mobile game gain traction and build a community of dedicated players.
  
• Familiarity and comfort: IPs can provide players with a sense of familiarity and comfort, making it easier to understand the game's mechanics and story. This can increase engagement and retention, as players will likely continue playing a game they feel comfortable with.
  
• Stand out in a crowded market: With so many mobile games available, it can be challenging for a new game to get noticed. Using a recognizable IP can help a game stand out from the crowd, making it more likely to be downloaded and played by potential players.

Why will Valentine make your game greater?

Valentine is the first and main character of the Homa Gang, a growing collection of unique characters designed to bring new levels of engagement and retention to mobile games. With a strong backstory, a pleasing personality, and a growing fanbase, Valentine is the perfect addition to any game looking to increase visibility, revenue, and player satisfaction.

At Homa, we've invested significant resources in promoting Valentine through comics, illustrations, animations, stories, and games. We aim to onboard millions of users to participate in Valentine's journey, play as her, build an emotional connection with the character, and read her stories.

We're putting much effort into making Valentine the most significant female character in the mobile gaming ecosystem. With 255K followers on TikTok, 100K followers on Twitter, and 40K members on Discord, her fanbase is already multiplying.

The real power of Valentine lies in her ability to help game developers supercharge their fortunes. By integrating the character into your games, you'll be able to increase visibility, create new revenue streams from in-app purchases, increase retention and playtime, and deepen emotional connections with your players.

Today Valentine is available as a playable character in Aquarium Land, Homa's hit mobile game with over 25 million downloads worldwide and 300,000 active players daily. By incorporating Valentine into your own games, you'll be able to tap into this growing fanbase and take advantage of the built-in engagement and retention that comes with her presence.

Working with Homa, you can leverage the Homa Gang community in your titles and connect more emotionally with players. So spend less time thinking about what character to create for your game; we have you covered.

If you're a game maker looking to create the next big hit, consider submitting your ideas to Homa Lab and incorporating Valentine and other Homa Gang characters into your games.

And don't forget to play Aquarium Land, available on IOS & Android.